Posted in

Senior Associate – Cross-Channel Planning

Senior Associate – Cross-Channel Planning

CompanyOmnicom Media Group
LocationNew York, NY, USA
Salary$65000 – $65000
TypeFull-Time
DegreesBachelor’s
Experience LevelJunior, Mid Level

Requirements

  • 1-2 years of media planning experience
  • Graduate of a four-year college or university
  • Experience successfully managing individual deliverables
  • Previous involvement in developing and managing media programs
  • Comfort planning across channels and platforms
  • Readiness to learn the client service aspect of media planning
  • Command of media fundamentals and ability to educate an Assistant
  • Ready to take on management responsibilities
  • Understanding of key research sources
  • Some knowledge of current trends and innovations in media
  • Comfort with data, analytics and measurement

Responsibilities

  • Assists in developing paid media recommendations & POVs to clients
  • Humanizes targets through empathic audience analysis
  • Manages client budgets through flowcharts, media authorizations and financial trackers
  • Maintains pulse on competitive intelligence through several tools including desktop research
  • Pulls projected media plan performance using proprietary and syndicated tools
  • Communicates plan changes to expanded internal team
  • Sends meeting recaps; updates client and internal status sheets

Preferred Qualifications

    No preferred qualifications provided.