Influencer Marketing Coordinator
| Company | Later |
|---|---|
| Location | New York, NY, USA |
| Salary | $55000 – $62000 |
| Type | Full-Time |
| Degrees | |
| Experience Level | Entry Level/New Grad, Junior |
Requirements
- 1-2 years of relevant experience in Influencer Marketing or Influencer innovation
- Experience in a customer facing role
- Strong relationship-building skills with internal and external stakeholders
Responsibilities
- Ideate and develop Influencer strategy at regular intervals using data-driven insights
- Develop a deep understanding of the Later Influence platform and best practices to drive success for customer campaigns
- Lead the influencer experience on the Later Influence platform by building and executing customer campaigns with a high attention to detail, including but not limited to: Campaign brief creation and setup, Influencer sourcing and curation, Influencer contracting and negotiations, Product and payment fulfillment, Reporting & analytics
- Leverage internal project management tool (Teamwork) to support campaign planning and execution, delegation, and time-tracking
- Communicate clearly and effectively with internal and external stakeholders to enable a best-in-class experience for customers and influencers, including but not limited to, progress, performance, gaps, opportunities, and next steps
- Act as the voice of the influencer in product feedback sessions
- Analyze the influencer-facing experience with a critical eye by campaign to provide strategic recommendations for future campaigns
- Evolve best practices as the Later Influencer platform and industry changes, and create supporting documentation to showcase these changes
Preferred Qualifications
- Agency experience or influencer marketing experience in a high-growth SaaS company preferred