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Field Marketing Manager
| Company | Baseten |
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| Location | New York, NY, USA |
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| Salary | $130000 – $170000 |
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| Type | Full-Time |
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| Degrees | Bachelor’s |
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| Experience Level | Senior |
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Requirements
- Bachelor’s degree in Marketing, Business, or related field.
- 5-7 years of experience in field marketing in the technology or SaaS industry.
- Proven track record in delivering and optimizing demand-generation programs to meet pipeline goals.
- Strong understanding of sales processes and the buyer’s journey in enterprise environments.
- Proficiency with marketing tools such as Salesforce & Hubspot.
- Excellent project management skills with the ability to prioritize and execute multiple initiatives simultaneously.
- Strong interpersonal and communication skills with a collaborative mindset.
- Ability to travel up to 25% for events and meetings.
Responsibilities
- Develop and execute regional field marketing plans and programs to align with sales priorities and pipeline goals.
- Plan and manage events to drive demand, accelerate pipeline, and engage customers.
- Partner with sales along with channel and alliance partners to implement account-based marketing strategies targeting high-value accounts across GenAI and Enterprise.
- Own program management, including event logistics, budget oversight, and vendor coordination.
- Analyze and report on campaign effectiveness, providing insights to optimize future initiatives.
- Leverage digital marketing strategies and tools to amplify regional activities and achieve measurable results.
- Collaborate with product marketing to align messaging and go-to-market strategies with field initiatives.
Preferred Qualifications
No preferred qualifications provided.
