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Senior Product Marketing Manager
| Company | UpCodes |
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| Location | United States |
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| Salary | $104000 – $170000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior |
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Requirements
- 4–7 years of experience in product marketing within a B2B SaaS or tech company
- Strong grasp of GTM strategies
- Exceptional written and verbal communication skills
- Familiarity with marketing analytics tools and CRM platforms such as HubSpot, Salesforce, and Google Analytics
- Strong project management skills
- Ability to thrive in fast-paced and collaborative environments
Responsibilities
- Develop and execute GTM strategies for new product launches and feature updates
- Craft compelling, differentiated messaging that clearly communicates the value of our products
- Create sales tools, collateral, and training materials to empower sales teams
- Conduct research to understand customer needs, market trends, and the competitive landscape
- Collaborate with customers, sales, and customer success teams to gather insights
- Measure and analyze the effectiveness of product marketing initiatives
- Partner with product management, sales, and demand generation teams
Preferred Qualifications
No preferred qualifications provided.
