Director of Global Product Marketing

15+ years of Marketing experience, with a strong focus on B2B Product Marketing.
Track record of building and leading high performance teams, focused on outcomes.
Strong analytical skills, a data driven orientation, and uncompromising attention to detail.
Exceptional communication and collaboration skills, both internally and externally.
An ability to thrive under pressure, navigate ambiguity, and remain adaptable.
An entrepreneurial mindset and a willingness to get your hands dirty.
Deep intellectual curiosity to understand customer problems and know we can help.
An appreciation of the balance between global scale and local nuance.

Help to build Product Marketing as a global discipline at Airwallex, hiring top-class PMMs and establishing a high-functioning team.
Develop a compelling value proposition for various Airwallex product lines, working closely with our Product, Commercial, and Strategy teams.
Have a deep understanding of audience segments and customer personas, and effectively adapt our core product and commercial messaging.
Develop and own our playbook for driving adoption of various new products and features, working closely with colleagues across Marketing and Sales.
Be responsible for the creation of collateral and enablement materials that help our commercial teams articulate our differentiated value.
Surface customer and competitor insights that enrich our understanding of the Airwallex product and of our buyer personas.
Actively contribute to projects related to pricing and bundling, craft value-based narratives, and drive adoption of premium tiers.

Familiarity with Marketing SaaS or Fintech offerings, especially those with tiered subscription models.
Experience building Product Marketing roadmaps in a complex, multi-product environment.
Proven success building a Product Marketing team from the ground up.