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Senior Analyst – Marketing Analytics

Senior Analyst – Marketing Analytics

CompanyTransUnion
LocationChicago, IL, USA
Salary$62000 – $90000
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior

Requirements

  • Bachelor’s Degree required, with a demonstration of continuous education and interest in data management or analytical skills strongly preferred.
  • 2-4 years of experience as a Data Analyst / Business Analyst with B2B Sales and Marketing, Salesforce.com, CRM Analytics and, Marketing analytics
  • Knowledge of Microsoft Excel, PivotTables, and a basic understanding of Data Modeling
  • Knowledge of Microsoft Power BI, and an understanding Business Intelligence reporting
  • Produces high-quality work on time in fast-paced settings, with strong attention to detail.
  • Works independently, shows initiative, and makes informed assumptions when requirements are unclear.

Responsibilities

  • Collaborate with team members across Marketing Technology, BI Reporting and Commercial Optimization teams.
  • Perform data analysis and identify insights relevant to Marketing and Sales business operations, as well as identify technical issues and data gaps.
  • Gain and sustain knowledge of industry trends, B2B business processes, and TransUnion’s B2B solutions and verticals to proactively pinpoint business opportunities, conduct relevant analyses, and meet the analytical requirements of internal stakeholders.
  • Help to identify gaps in data coverage and improvements to existing data models and data workflows.
  • Prepare, manage, and deliver analyses, reports or dashboards for business decision making.
  • Provide data reporting expertise, support, and insight to Management, peers and internal business customers.
  • Perform other related duties as assigned.

Preferred Qualifications

  • Familiarity using SQL, Python or R is preferred.
  • Familiarity with Marketing channels, MarTech platforms, measurement, business analytics and statistical methods is strongly preferred.