Content Marketing Manager

Content Marketing Manager

Requirements

• 5+ years of content marketing experience in tech, ideally in B2B software
• Killer writing, editing, and storytelling skills that can translate complex technical concepts into clear, compelling narratives
• Experience creating content for developer audiences
• Track record crafting messaging around emerging technologies, especially AI tools
• Strong SEO know-how and content distribution strategies
• Experience with social media engagement and community-building
• Data-driven approach with experience tracking and optimizing content performance
• Familiarity with project management tools to keep complex workflows on track
• Pulse on developer content trends and passion for creating content that cuts through the noise
• Personal enthusiasm for AI tools, with hands-on experience using them for content creation
• Self-starter mentality with a history of experimenting with new tech and finding creative applications
• Sharp eye for evaluating AI tools and identifying which ones actually deliver value
• Natural curiosity about how AI is transforming marketing, with a desire to be on the cutting edge
• Experience creating content for integrated campaigns where each piece fits into a larger narrative

Responsibilities

• Ideate, write, and advise on content that speaks to our technical audience while making complex concepts accessible and exciting (and not like marketing)
• Own critical parts of our content calendar and orchestrate production across cross-functional teams including Product Marketing, Developer Marketing, and Brand Design
• Edit and refine copy with meticulous attention to detail
• Partner with SEO specialists to ensure our content ranks well for high-value keywords on Google and appears in LLM search
• Create standout thought leadership that sets our brand apart in the development space
• Experiment with and implement AI tools that can 10x our content production while maintaining quality and authenticity
• Stay ahead of AI trends, test new tools, and share discoveries that could transform how we create and distribute content
• Create content with distribution in mind, tailoring formats and messaging to specific channels for maximum reach and engagement
• Craft content designed to be easily shareable and amplifiable across developer communities and industry networks
• Expertly transform core content into multiple formats (video scripts, social snippets, newsletter features, newsletter copy, event content) to maximize efficiency and reach
• Understand the nuances of different platforms and create content that feels native to each, avoiding one-size-fits-all approaches

Preferred Qualifications

No preferred qualifications provided.