Account Executive – Brand – Health & Wellness
| Company | Daniel J Edelman Holdings |
|---|---|
| Location | New York, NY, USA |
| Salary | $55000 – $68000 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Entry Level/New Grad, Junior |
Requirements
- 1–2 years of relevant experience in public relations and/or related fields such as research, advertising, management consulting, media, or publishing
- Bachelor’s degree in communications, public relations, marketing, or a related field—or equivalent work experience
Responsibilities
- Contribute to the creation of communications plans, program recaps, and materials that meet client objectives
- Support on multiple projects from conception to completion, by anticipating challenges and ensuring deadline and budget adherence – this includes creating media materials to support client campaigns
- Understand key client information including business strategy, industry news, products and services, key customers, and competitors
- Support in the execution of brand activations such as press trips, media events, and earned mailers – this includes securing attendees or opt-ins, staffing events, and preparing recap reports
- Provide cross-team support including coordination of client status agendas and activity reports, attending meetings and conference calls, compiling media and competitor coverage audits, identifying relevant trends to craft and distribute pitches, coordinating team scheduling, and logistics
- Support reactive and proactive earned media relations outreach including but not limited to story-mining, development of pitches and media lists, media monitoring and tracking, staff interviews, briefing spokespersons and more
- Support financial and administrative responsibilities in a timely manner as needed including setting up new project vendors, submitting vendor & partner invoices, and facilitating product shipments for events, individual sampling, mailers and more
- Commit to continuous learning and improvement of leadership skills; set and pursue stretch goals
- Possess a solid understanding of the current consumer brand, health and wellness landscape, and topical issues
- Demonstrate behaviors consistent with Edelman’s values (Quality, Integrity, Respect, Entrepreneurial Spirit, Mutual Benefits) and Code of Ethics and Business Conduct
Preferred Qualifications
- A solid grasp of core public relations tools and tactics, and strong research, writing, and editing skills
- Ability to build media relationships and contribute to traditional and digital media relations strategies
- Interest or experience in consumer health, wellness, or lifestyle sectors
- Previous agency or retail brand experience
- Curiosity around cultural trends and how they influence brand communications
- Existing relations with consumer media is a plus