Acquisition Marketing Strategy-Senior Associate

Acquisition Marketing Strategy-Senior Associate

Requirements

• 5+ years in marketing, with expertise in performance marketing.
• Skilled at managing multiple projects under tight deadlines.
• Supports roadmap development and test-and-learn strategies.
• Strong collaborator and recognized team player.
• Data-driven, analytical, and a creative problem-solver.
• Focused on achieving quantifiable business results through marketing.
• Detail-oriented with a proven ability to take initiative.
• Adaptable to changing priorities.
• Proficient in Microsoft Excel and PowerPoint.

Responsibilities

• Develop strategic marketing plans using data to achieve measurable results.
• Navigate a matrixed organization to influence partners, build consensus, and collaborate on audience targeting, channel strategies, and creative execution.
• Utilize data and analytics to understand performance, test results, and profitability.
• Act as a thought leader to persuade and educate across the organization.
• Support forecasting, performance reporting, and test result analysis.
• Create templates and processes to streamline execution.
• Support the launch of new initiatives and programs.
• Contribute to the program roadmap and explore new testing opportunities.
• Proactively address needs using a structured problem-solving framework.
• Present strategy and performance updates.
• Collaborate with analytics to drive marketing decisions and optimize performance.

Preferred Qualifications

• Financial services industry experience preferred.
• Skilled working in a highly matrixed organization and using data to influence stakeholders and partners.