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Associate Creative Director – Copy – Social
Company | Wunderman Thompson |
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Location | Portland, OR, USA |
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Salary | $75000 – $180000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- Minimum 7 years’ experience in an agency setting with a focus on social media campaigns.
- A portfolio that shows strong conceptual thinking, a sharp voice and versatility across social platforms.
- Deep understanding of how brands show up natively on social media—and how to shape that presence.
- Strong editorial instincts, attention to detail and a deep appreciation for the craft of writing.
- Experience working with creator/influencer content and UGC strategy.
- Comfort writing for both organic content and paid social media ads.
- Ability to work under tight deadlines, manage multiple projects simultaneously and to work collaboratively as part of a larger team in a fast-paced environment.
- Strong communication and presentation skills.
- Passionate about culture, design, branding, and how they intersect in the social space.
- Obsessed with culture, internet trends and the ever-evolving social media landscape.
Responsibilities
- Lead the copy direction for organic and paid social campaigns across platforms (Instagram, TikTok, X, LinkedIn, Facebook, YouTube Shorts, etc.).
- Oversee team of creatives on organic social evergreen and campaign-driven social.
- Concept and pitch original, social-first campaign ideas—from reactive moments to campaign platforms and everything in between.
- Translate brand tone and voice across platforms while staying fluent in internet culture, memes, and trends.
- Craft compelling copy across formats: headlines, scripts, captions, CTA copy, taglines, social bios, and more.
- Regularly connect with clients to create a partnership that builds trust in our thought leadership and ideas. Present work to articulate the ‘why’ behind the creative.
- Collaborate with creative leads, copywriters, strategists, producers, and social managers to bring ideas to life.
- Stay ahead of platform shifts, language trends, and creative best practices in the social landscape.
Preferred Qualifications
- Automotive experience a plus.