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Associate Director – Account Management
Company | Influential |
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Location | Boston, MA, USA |
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Salary | $100000 – $120000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Senior, Expert or higher |
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Requirements
- Must be physically located in Boston
- 7+ years of experience working at an agency, marketing-tech or media start-up
- Strong background experience developing multi-faceted marketing campaigns including creative, influencers, media, digital and/or social media
- Experience leveraging data and analytics to influence influencer strategies and campaign plans
- Exceptional communication, interpersonal, and leadership skills with the ability to thrive in a fast-paced, dynamic environment
- Experience creating internal and external presentations (keynote and google slides preferred)
- Strong decision-making, organizational, planning, and problem-solving skills with a proven ability to identify and prioritize critical issues
- Knowledgeable of all major social platforms (Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube)
- Bachelor’s degree or equivalent experience
Responsibilities
- Develop and lead multi-faceted influencer marketing strategies ranging in budget and complexity for clients across QSR, CPG, Finance, Telecoms and more
- Work as a strategic partner alongside Client Solution Leads to identify growth opportunities for clients and lead day-to-day execution
- Thought-leader with deep knowledge of social platforms such as TikTok, YouTube, Snap, Instagram etc
- Work in close partnership with, and drive synergy between, with internal teams and external partners/agencies regarding client needs and processes
- Represent the client in the agency by defining the right approach to achieve success/results — anticipate their needs
- Mentor account managers, helping build a culture of collaboration
- Navigating challenges within the execution process with ease; proving thoughtful solutions for roadblocks encountered on any given project
- Building new materials for the use of the account management department and beyond; improving processes for more seamless execution of campaigns
- Preparing reports and analyzing ad performance relative to campaign objectives; providing optimization recommendations
- Maintaining in-depth knowledge of ad products and relevant specs, guidelines, and business rules; manage asset delivery timelines
- Managing the monthly billing reconciliation process with finance
Preferred Qualifications
- Experience working with IAT agency structures
- Previous managerial experience is a plus