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Associate Director Analytics
| Company | Wunderman Thompson |
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| Location | Kansas City, MO, USA |
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| Salary | $75000 – $180000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Mid Level, Senior |
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Requirements
- Proficiency in SQL and one programming language (Python or R)
- Theoretical understanding of statistics from university or self-taught courses
- Experience in exploratory data analysis and hypothesis testing
- Ability to translate business requirements into data solutions
- Familiarity with CRM, website analytics, and dashboarding tools like Adobe Analytics / Google Analytics, Salesforce, PowerBI
Responsibilities
- Speak with clients to understand their business challenges and work with stakeholders to define and access the necessary data
- Query the required data across multiple databases with SQL
- Conduct statistically rigorous exploratory data analysis (Python or R) to generate actionable insights
- Visualize the data appropriately to tell the right data story for a non-technical audience
- Work with a cross-functional team to translate the insights into business recommendations that lead to marketing programs
- Evaluate the effectiveness of the marketing programs with sound statistical analysis
- Prioritize and complete projects on time
Preferred Qualifications
- Willingness and ability to pick up new tools, technologies, and methods
