Associate Director - CRM Enablement & Analytics

Associate Director – CRM Enablement & Analytics

5+ years experience working in information systems, data & analytics or other related fields
Experience with CRM platforms or similar database-driven applications (Salesforce, Microsoft Dynamics etc.)
Strong stakeholder management and change management skills to drive adoption and collaboration
Data & analytics skills with experience in business intelligence tools (Power BI, Tableau etc.)
Strong team player and ability to co-ordinate multiple initiatives with a solution-oriented mind-set
Excellent communication skills, with the ability to convey technical concepts to non-technical users

Drive CRM transformation initiatives that proactively deliver value and enhance productivity in each step of end-user workflows
Collaborate with senior leadership and key stakeholders to develop a CRM strategy that aligns with evolving business needs
Support the end-to-end CRM application from user onboarding and security to support and issue resolution
Manage CRM governance, ensuring data integrity through cleansing, standardization, and validation
Optimize CRM integrations with internal systems and third-party applications to enhance data insights and process automation
Deliver advanced analytics and insights to identify business opportunities and support strategic decision-making
Work with teams to develop and implement their business requirements while leveraging best practices and leading capabilities of a CRM
Drive user adoption by identifying opportunities to enhance productivity and maximize CRM value
Develop change management initiatives, including training, documentation, and ongoing user support

Experience within the financial services industry
Experience leading or supporting major system transformations, migrations, or upgrades