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Associate Director – Market Access Strategy – T1D
| Company | Vertex Pharmaceuticals |
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| Location | Boston, MA, USA |
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| Salary | $173500 – $260200 |
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| Type | Full-Time |
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| Degrees | Bachelor’s |
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| Experience Level | Senior, Expert or higher |
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Requirements
- Knowledge of US payer coverage, hospital reimbursement and CMS policies; hospital or CGT experience a plus
- Ability to translate clinical data into economic messages
- Marketing or other relevant strategic planning and execution skills including: positioning, branding, project management, and working collaboratively with agencies and vendors – recent Managed markets experience preferred
- Ability to perform in a fast-paced environment, manage multiple priorities simultaneously, and work effectively across cross-functional teams
- Proven track record of meeting or exceeding objectives & goals, both as an individual and as part of a team
- Excellent communication skills with experience presenting to customers and internal leadership
- US Product launch experience a must
- Bachelor’s degree in relevant field
- Typically requires 8+ years of MA experience or the equivalent combination of education and experience
Responsibilities
- Develop US market access strategies and tactical plans to support the upcoming T1D program, flawlessly executing key Payer, hospital and Trade initiatives to secure rapid and broad access
- Lead initiatives to understand, analyze and demonstrate the clinical, economic and societal value to payers, hospitals, decision-makers and influencers; collaborate with GIACO to plan and implement market research
- Co-create resources to support field pull-through engagement with HCPs
- Assist in the design and build out of the value story across payer and trade channels
- Lead capability building and thought leadership projects that advance knowledge of and readiness for the rapidly evolving payer environment
- Support the Market Access Field Organization in customer segmentation strategy, planning and execution (eg training, account management tools/resources, and POA needs)
- Manage day-to-day agency and vendor workflow to ensure resources are delivered on time & w/in budget
- Instrumental in brand planning activities; plan and execute Payer/Trade ad boards
- Accountable for CRM requirements and insight mining, CRC reviews, Customer Facing Talking points and establishment of launch KPIs
- Define and establish Trade resources in tandem with Trade field leadership
- Act as trusted, subject matter expert on US payer landscape to internal colleagues and externally facing customers
Preferred Qualifications
- Hospital or CGT experience a plus
- Recent Managed markets experience preferred
