Associate Director - Medical Content Strategy & Enablement

Associate Director – Medical Content Strategy & Enablement

Advanced scientific degree required (MD, PharmD or PhD)
Minimum 7 years experience in Medical Affairs with focus in medical communications, content strategy, and scientific engagement
Must have a thorough knowledge of healthcare ecosystem, concepts, practices, regulations and Guidelines regarding drug development, clinical research, clinical use and medical writing standards
Strong track record of written and oral communication skills to develop and present scientific information to varied audiences and articulate messages succinctly with demonstrated experience in medical writing
Ability to work effectively in a collaborative team environment, multi-task, adaptive to change; attentive to details
Excellent interpersonal, active listening, and influencing skills; establishes and maintains professional and productive working relationships with team members
Ability to utilize a balanced approach to problems, using flexibility and persistence as appropriate
Knowledge in data analysis and biostatistics
Ability to think out of the box and seek new opportunities based on learnings from across industries
Learning, agility and growth mindset

Lead exploration of innovative methods and workstreams to optimize the entire scientific content ecosystem from content creation, review/approval, storage, dissemination, through insights generation that inform content strategy
In collaboration with Medical Affairs Therapeutic Area Teams, formulate comprehensive medical content plans that align with business objectives, target audience, and brand voice
Gather insights into audience needs, preferences, and behaviors to inform content creation
Determine the types of content to create, the platforms to use, and the overall structure of the content
Advise on creating or curating content, ensuring it is high-quality, engaging, and relevant
Integrate search engine optimization (SEO) best practices into content strategy to improve visibility and reach
Plan and execute strategies for distributing content across various channels, including websites, field medical, social media, email, and other platforms
Track and analyze content performance metrics to identify what’s working and what needs improvement
Work with therapeutic area authors, legal, regulatory, and other stakeholders to ensure content is created and delivered effectively
Stay abreast of country regulations and guidance that impact digital delivery of scientific information to external HCPs
Keep abreast of the latest trends and best practices in content and communication strategy