Associate Product Manager
Company | Roku |
---|---|
Location | New York, NY, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Master’s, MBA |
Experience Level | Mid Level, Senior |
Requirements
- Master’s degree or MBA preferred
- Knowledge in Digital Ad Stack and CTV Media Advertising
- 3+ years of experience in ad products, digital advertising, self-serve platforms, creative platform or Al/ML driven moderation automation – Product, operations, business or engineering background is preferred
- Strong understanding of product lifecycle management and Agile methodologies
- Ability to translate complex technical requirements into user-friendly features and workflows
- Comfort dealing with ambiguity with the ability to think creatively and solve complex challenges
- A platform-first mindset and building products and experiences that can scale
- Test and learn mentality and an agile way of working to improve your product
- Based in New York or Boston with the ability and willingness to travel
Responsibilities
- Defining product requirements, user stories, and feature specifications to enhance the Creative Asset Manager Platform and Creative Moderation Service
- Working closely with the design, engineering, and QA teams to prioritize and deliver features aligned with the product roadmap
- Supporting the development of the platform to automate and streamline creative workflows, asset management, and creative moderation at scale
- Collaborating with stakeholders to understand the needs for native ad formats and ensure the platform enables seamless integration and management of various ad creatives
- Defining and building solutions for creative moderation, ensuring compliance with internal policies and external regulations
- Collaborating with stakeholders to build automated processes and machine learning models to assist in moderation
- Gathering insights from product analytics and user feedback to prioritize feature improvements and measure the success of the platform
- Monitoring product usage, tracking KPIs, and generating recommendations based on data analysis
- Working closely with UX/UI designers to ensure that the platform is intuitive and provides a seamless user experience for ad creatives and moderation workflows
- Ensuring that user needs are clearly defined and translated into actionable product improvements
Preferred Qualifications
- Master’s degree or MBA preferred