Associate Social Media & Public Relations Specialist
| Company | Immersive Labs |
|---|---|
| Location | Boston, MA, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Junior, Mid Level |
Requirements
- 2-4 years of proven experience in social media management and public relations.
- Strong writing, editing, and communication skills.
- Proficiency in social media management tools (e.g., Hootsuite, Buffer, Sprout Social).
- Ability to work in a fast-paced environment and manage multiple projects simultaneously.
- Strong interpersonal skills and ability to build relationships with media and stakeholders.
Responsibilities
- Develop and implement effective social media strategies across platforms such as LinkedIn, X, and Instagram.
- Create, edit, and curate high-quality content, including social media posts, blog articles, graphics, short-form videos, and infographics that align with brand messaging.
- Monitor social media trends, conversations, and engagement metrics to optimize campaigns.
- Respond to comments, messages, and inquiries in a timely and professional manner, fostering relationships with the online community.
- Partner with Brand and Digital leads to ensure effective paid advertising campaigns to increase brand awareness and drive conversions.
- Support drafting messaging, media pitches, and company announcements in partnership with our Public Relations agencies, ensuring alignment with brand positioning and key messages.
- Analyze media performance using social media analytics tools and adjust strategies accordingly. Prepare reports on key performance indicators (KPIs) and present.
Preferred Qualifications
-
No preferred qualifications provided.