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Associate – Wealth Product Marketing

Associate – Wealth Product Marketing

CompanyHarbourVest
LocationBoston, MA, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelMid Level

Requirements

  • Excellent written, comprehension, and verbal communication skills
  • Ability to create high quality presentation content
  • Highly organized self-starter who thrives in a fast-paced, high-volume environment
  • Very good understanding of marketing communication practices and sales process
  • Solid knowledge of financial markets, specifically private markets. Knowledge of evergreen products a plus
  • Familiarity with investment concepts and comfort with numbers and analysis
  • Diligent individual with excellent project management skills
  • Ability to work well with a variety of people at all levels of the organization across all global locations.

Responsibilities

  • Develop responses and respond to prospect and client inquiries: 40%
  • Written product content: sales enablement requests, fundraising inquiries, client service requests and internal talking points. Using deep product and wealth expertise, this individual will be responsible for both developing new responses to client / prospect questions and RFPs, and bringing to bear existing content, using judgement to craft the best responses.
  • Handle and complete requests by working independently and collaborating with subject matter authorities across the firm.
  • Analyze the details of each request to ensure clarity, and answer the questions being asked by the prospect / client.
  • Ensure that new content is shared across the team and added to Loopio RFP content library.
  • Triage and respond to requests in an accurate and timely manner following workflow and standard processes. Deliver high quality and accurate responses on time.
  • Product marketing materials: presentations, factsheets, DDQs, FAQs etc. This individual will be responsible for developing new high quality presentation content that aids sales efforts and evolving this content to incorporate market and sales feedback.
  • Produce topical content, alongside internal teams, to drive brand building and client / prospect engagement. External content to include webinar materials (client updates and prospect content), digital copy and educational content.
  • Work as an adaptable teammate who proactively assists with workload rebalancing and high-priority items and collaborates with colleagues in other regions.
  • Support compliance process and guidelines for all materials, maintaining appropriate documentation.
  • Develop and maintain internal talking points for HarbourVest’s evergreen products.
  • Maintain competitor analysis and positioning for HarbourVest products.
  • Review and sign off on client reporting for HarbourVest’s evergreen products.

Preferred Qualifications

  • BS/BA degree or equivalent
  • 3-5 Years of product marketing, product specialist, RFP, sales enablement, sales support, or general marketing experience. Investment management, financial services, or private markets experience preferred. Evergreen fund experience a plus.