Posted in

Brand Consulting – Insights and Analytics Group Assistant

Brand Consulting – Insights and Analytics Group Assistant

CompanyCreative Artists Agency
LocationNew York, NY, USA
Salary$22 – $22
TypeFull-Time
Degrees
Experience LevelEntry Level/New Grad, Junior

Requirements

  • Ability to remain organized, driven, and focused on multiple projects at a time.
  • Ability to meet deadlines and adapt quickly to new projects.
  • Project/time/client management skills.
  • An enthusiasm for sourcing, evaluating and distilling data into clear and concise formats.
  • Understanding of the sports and entertainment industry a plus.
  • Market research background or experience in data and analytics.
  • Some experience conducting research projects using both qualitative and quantitative research methodologies.
  • Some experience using media and marketing measurement tools (e.g. NetBase, CrowdTangle, MRI, Simmons, etc.) a plus.
  • Good understanding of data and statistical principles.
  • Some understanding of social, digital and traditional media buying a plus.
  • Proficiency in Microsoft Office. (e.g. Outlook, PowerPoint, Excel etc.)
  • Some experience in data programming and data visualization tools (e.g. Power BI, Tableau, Python, R etc.) a plus.

Responsibilities

  • Utilize third-party research tools to aggregate and analyze traditional, social and digital media data.
  • Understand the sponsorship, media and marketing measurement space, and stay current in best practices and tools.
  • Leverage data to tell a story and develop new insights with the goal of improving planning and campaign execution.
  • Manage, organize, and clean data effectively and efficiently while reducing manual reporting and data redundancy.
  • Use data visualization skills and tools to analyze, package and communicate data reports to key stakeholders, both internally and to external clients.
  • Work alongside the client servicing teams to implement and manage measurement and evaluation frameworks across a number of ongoing client projects.
  • Contribute to and run ad-hoc client analytics projects and new business proposals.
  • Create presentations and white papers that effectively report research and data insights.
  • Monitor competitive activities and provide insights about marketplace on a regular basis to client.

Preferred Qualifications

    No preferred qualifications provided.