Campaign Manager

Campaign Manager

Requirements

• Bachelor’s Degree; 2-5+ years of experience in campaign management, performance media, or ad operations, ideally within a search or CPC-driven ad tech environment.
• Strong understanding of media pricing, bidding, margin management, and share of voice and win rate optimization.
• Proven ability to connect tactical campaign strategy to broader business goals and account plans.
• Highly analytical with strong Excel or BI tool skills (Looker, Tableau, etc.).
• Comfortable owning account performance and delivering insights to internal and potentially external stakeholders.
• Ability to lead new account launches and structure campaigns for both scalability and performance.
• Excellent communication skills and executive presence.

Responsibilities

• Own the launch and structure of campaigns, ensuring pricing, matching, and settings align with client KPIs.
• Develop and manage media strategies and growth opportunities which balance performance, volume, and delivery consistency.
• Monitor media delivery against forecast and identify areas of concentration, opportunity, or risk.
• Partner with Advertiser Success and Supply teams to align campaign execution with account growth plans.
• Track and analyze account and campaign performance over time (14-day, 60-day, etc.) to inform optimizations and surface insights.
• Ensure goals are fully captured, including hidden or soft KPIs, and data is being tracked across all relevant systems.
• Identify and resolve performance issues; escalate or test new strategies & audience segmentations as needed to hit targets.
• Deliver structured internal recaps and performance reviews tied to advertiser goals.
• Design, maintain, and optimize the account structure for all campaigns to ensure alignment with client objectives, scalability, and ease of reporting, while ensuring seamless integration across platforms and teams.
• Evaluate end-to-end user experience across desktop and mobile environments.
• QA landing page alignment with consumer intent and conversion actions.
• Ensure campaign creative and settings reflect client expectations and best practices.
• Work closely with Sales & Success, Supply, Product, Analytics, and Ad Operations teams to resolve issues and improve campaign outcomes.
• Provide input on platform needs and advertiser pain points to inform product roadmap planning.
• Identify repeatable solutions that improve speed, quality, and results.

Preferred Qualifications

No preferred qualifications provided.