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Campaign Manager
Company | Pixability |
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Location | Boston, MA, USA |
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Salary | $70000 – $90000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Junior, Mid Level |
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Requirements
- 2-4 years of online/digital advertising experience (Google Ads and/or DV360 required)
- 2-4 years of online video advertising experience (YouTube strongly preferred)
- Advanced knowledge of Microsoft Office, especially Excel and PowerPoint and/or Google Sheets and Slides
- Strong verbal and written communication skills
- Comfortable with fast-paced, rapidly changing environment
Responsibilities
- Manage YouTube and Connected TV video advertising campaigns which includes: trafficking, pacing, optimization, and reporting.
- Maintain an understanding of all campaign objectives, inventory sources, targeting types, and ad formats that are available within the walled gardens and DSPs we partner with.
- Communicate clearly and effectively cross functionally, test out new technologies, and help roll out new initiatives.
- Help document learnings & best practices specifically for Google Ads and/or DV360 workflows as it pertains to both YouTube, and CTV initiatives.
- Use statistical analysis to increase performance of campaigns, maximize client KPIs, measure performance, develop benchmarks, forecast delivery, etc.
- Troubleshoot issues related to under/over-delivery, margin management and pixel implementation. Proactively escalate issues and communicate potential challenges to relevant stakeholders.
- Monitor client, competitor, and industry changes.
- Grow with us and help improve our existing processes for campaign management.
Preferred Qualifications
- Previous experience working in an agency environment preferred
- Familiarity with Floodlight Tags, Conversion Tracking, Pixel Implementation & Pixel Troubleshooting preferred