Content Producer
| Company | Kimberly-Clark |
|---|---|
| Location | Augusta, GA, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Junior, Mid Level |
Requirements
- Experience in marketing, internal design, content production, or agency background
- Knowledge of digital asset management and product information management systems
- Complex, multi-market creative management expertise
- Strong understanding of fit for platform creative
Responsibilities
- Adapt, localise, and build upon hero assets in order to produce key content for IFP brands for utilisation across markets (video, digital, social, ecomm print etc.)
- Help to build and lead an internal studio for creative adaptation and localisation of hero assets
- Build dynamic creative optimisation approach for digital creative, working closely with media team to optimise creative with agility
- Ensure all content is consistent with the brand guidelines, voice, and tone
- Monitor and analyse content performance and utilization metrics to enhance efficiency and effectiveness
- Work with cybrarian to manage and organise content to be easily found and used appropriately – e.g. meta tagging and usage rights
- Excellent agency management to ensure successful and efficient production, ensuring vision is brought to life.
Preferred Qualifications
- Knowledge of Digital Asset Management and Product Information Management systems