Copywriter
| Company | Aroma360 |
|---|---|
| Location | Miami, FL, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Mid Level |
Requirements
- 3+ years of copywriting experience
- Proven ability to adapt tone and messaging for different audiences and platforms
- Highly skilled in eCommerce content, including product storytelling, email marketing, ad copy, and web content optimized for conversions
- Understands luxury consumer behavior and knows how to speak to aspirational, wellness-driven, and high-net-worth customers
- Detail-oriented with exceptional grammar and a keen eye for luxury brand language
- Collaborative, proactive, and able to manage multiple projects in a fast-paced in-office environment
Responsibilities
- Write engaging, conversion-driven content for both Aroma360 and Hotel Collection, including product descriptions, email campaigns, website copy, social media captions, paid ads, SMS, and packaging
- Maintain and develop distinct brand voices for Aroma360 and Hotel Collection
- Collaborate with the creative, marketing, and product teams to ensure messaging aligns with visual assets and overall brand strategy
- Optimize copy based on performance data, customer feedback, and internal insights to drive engagement and conversion rates
- Assist with product naming, campaign headlines, collection names, and storytelling that enhances the luxury brand experience
Preferred Qualifications
- Experience with DTC (direct-to-consumer) brands and luxury eCommerce
- Familiarity with Klaviyo, Shopify, and Meta Ads
- Knowledge of SEO best practices for web content optimization