Digital Campaign Manager
Company | Townsquare Ignite |
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Location | Charlotte, NC, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Entry Level/New Grad, Junior |
Requirements
- Manages time; focuses on urgent and important tasks; avoids procrastination; follows up; shows strong attention to detail; meets deadlines
- Exceptional Communicator. Experience taking the lead in interdepartmental projects.
- Experience with digital ad messaging best practices (does not build the ads)
- Actively listens; clearly and effectively conveys information; uses professional telephone skills; demonstrates effective business writing skills; shows excellent grasp of grammar
- Exhibits good interpersonal skills; collaborates with others; maintains composure when faced with difficult situations and personalities
- 1+ years experience in digital advertising
- 4-year college degree or comparable work experience required
Responsibilities
- Coach & develop sales professionals on our product capabilities
- Oversee technical approval of proposals being built by our sales strategists
- Give insight and suggestions for sales for ongoing campaigns based on feedback from our buyers
- Coaches sales on crafting quality messaging for various tactics (social, SEM, programmatic, etc.)
- Assigns targeting segments based on experience and overall tactic mix
- Delegates to sales tasks to be completed in order to fully prepare a new client campaign for launch (creative, pixels, KPIs)
- Responsible for compiling all elements of the insertion order and scheduling the campaign to be trafficked.
- Primary point of contact for local markets you support to our centralized buying, client services, and analytics teams.
- Support local market as client optimizations, revisions, upsells and renewals come in from our post-sale teams.
- Continually refine and improve continuity between all workgroups
Preferred Qualifications
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No preferred qualifications provided.