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Digital Marketing – Account Management Internship
Company | WebFX |
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Location | Harrisburg, PA, USA |
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Salary | $17 – $18 |
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Type | Internship |
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Degrees | Bachelor’s |
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Experience Level | Internship |
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Requirements
- A Bachelor’s Degree (either in-progress or completed)
- GPA above 3.4
- Customer service experience in any industry
- Outstanding written and verbal communication skills
- Digital marketing experience
- Very basic HTML experience
- Excel/Google Docs skills
- Analytical/research skills
- Eagerness to learn and be trained!
Responsibilities
- Work with our full-time marketing team to assist them in the various client projects and initiatives
- Perform research to ensure client success – think keyword research, competitor analysis, and everything in between
- Devise the content strategy and outlines for our team of copywriters and manage the execution of web content based on client goals
- Analyze performance data (in Google Analytics and RevenueCloudFX) and contribute to monthly digital marketing campaign reports
- Develop appropriate SEO strategies and action plans/optimizations based on data
- Assist with PPC (think Google Ads!) campaigns and work to ensure a positive ROI for clients
- Interpret web analytics, demographic data, market research, and buyer behaviors, and generate and execute strategies as they relate to findings
- ‘Get your hands dirty’ and get into the backend of client websites to correct errors and technical issues and implement content
Preferred Qualifications
- You have an interest in the web and stay up-to-date on new and developing technologies
- You have an eye for detail and dedication to high-quality work
- You are a professional, dependable, and independent worker with a strong work ethic
- You’re self-motivated, thrive on challenges, and enjoy getting things done
- You are a proactive, creative problem-solver who faces challenges with a can-do mindset
- You possess excellent time management skills
- You work with a sense of urgency and can consistently meet deadlines
- You are a lifelong learner who loves to grow and stretch outside of your comfort zone, and are always looking to improve your skills