Director – Product Marketing - Gen AI

Director – Product Marketing – Gen AI

Company	Adobe
Location	San Francisco, CA, USA, San Jose, CA, USA, New York, NY, USA
Salary	$163200 – $302400
Type	Full-Time
Degrees	Bachelor’s, Master’s
Experience Level	Expert or higher

12+ years of experience in product marketing, product management, consulting or a related field, with a strong background in software, especially AI.
Self-starter and proactive leader with 8+ years of building highly effective teams and managing people.
Exceptional communication skills, capable of conveying complex ideas effectively to diverse audiences.
Analytical and strategic problem solver, adept at using data to inform decisions.
Proven ability to lead and collaborate in a dynamic, matrixed environment.
Passionate for emerging technologies and knowledgeable about the GenAI landscape.
Bachelor’s in Marketing, Econ, Business, Technology, or a related field; MBA or Master’s degree preferred.

Responsible for Firefly growth (User Engagement, Monetization, Partnerships)
Partner closely with product management on defining Firefly.adobe.com product strategy and Firefly-powered innovation across our ecosystem
Lead a growing team of product marketers coaching them to drive impact.
Define the critical metrics for measuring success across Firefly product marketing activities
Act as a change agent, guiding teams forward in a rapidly evolving environment
Cross functional collaboration – understand internal dynamics and partner deeply with both Firefly’s cross functional teams and Adobe’s digital media teams (Photoshop, Premiere…) at senior and working team levels.
Product Performance/Health – drive deep understanding of your product performance and partner with analytical and Go To Market teams to unlock growth opportunities.
Subject Matter Expertise – Develop deep expertise in the Generative/Creative AI categories to be able to influence executive level team members and contribute to decision making
Research & Insights – Collaborate with Data Science, UX Research, Corporate Strategy and Marketing analytics team to support your work and craft executive level presentation.