E-Commerce Specialist

Company	Envista
Location	Thousand Oaks, CA, USA
Salary	$63300 – $95000
Type	Full-Time
Degrees	Bachelor’s
Experience Level	Junior, Mid Level

Requirements

Bachelor’s degree in Marketing or relevant field; Master’s degree in a plus
1-3 years experience in e-Commerce or related experience
1-2 years SEO experience
Strong understanding of frontend, CMS platforms and Acquia DXP
Proficiency in tools like Google Analytics, content management systems and e-commerce software (Magento, etc.)
Proficiency with Google Ads and SEMrush
Excellent understanding of e-commerce practices, including SEO, PPC, Email marketing, and social media platforms
Familiarity with online marketing strategies and marketing channels
Ability to analyze data and sales statistics and translate results into better solutions
Outstanding communication and interpersonal abilities
Experience in project management
Customer and detail-oriented
Proactive and resourceful problem solver
Team player with strong interpersonal skills

Responsibilities

Create and execute e-commerce strategies and activities to drive online sales and improve website traffic
Create omnichannel strategy and execute and manage email campaigns, social media outreach, Google Ads, SEO, and SEM efforts
Monitor and assess customer data including behaviors, order history, page analytics, and demographics to develop customer segmentation and messaging and strategy, accordingly
Support easy to use, easy to navigate designs that enhance customer experience
Create digital assets and A/B testing experimentation
Develop and execute promotional initiatives and campaigns
In coordination with the Product Management team, write product descriptions, update pricing information, and manage inventory
Maintain, audit, and optimize product content across retailer platforms, using SEO best practices to enhance visibility, search rankings, and conversions
Update product pricing and track sales data
Work with the customer service team to resolve e-commerce related issues
Monitor and analyze sales data to determine the most popular products or factors that may influence customers’ buying behavior as well as to identify new opportunities and challenges
Collaborate with peers across sales, marketing, and product teams to ensure product content, images, and availability contribute to a seamless customer experience
Identify apps and develop and/or improve site search optimization, loyalty programs, remarketing/retargeting, email automation
Oversee website including testing and improving website user interface and experience

Preferred Qualifications

Master’s degree in a plus