Global Video Product Go-to-Market Specialist

Bachelor’s degree or equivalent practical experience.
6 years of experience in advertising, marketing technology, management consulting, or product management.
2 years of experience working with Product Management or Engineering teams, executive leadership, and cross-functional stakeholders.
2 years of experience developing business strategies or managing cross-functional initiatives.

Conduct data-driven market research and analysis to identify emerging trends and opportunities, utilize SQL, analytics, and other data visualization tools to analyze publisher needs, market dynamics, and advertising technology advancements.
Collaborate with Product Management, Engineering, and Sales teams to define and prioritize product roadmaps and go-to-market strategies, develop recommendations for product enhancements and new feature development based on market analysis and customer feedback, and create and maintain a prioritized list of product initiatives.
Develop and execute comprehensive go-to-market plans for products, create and deliver training and enablement materials, and monitor and analyze product performance and go-to-market using key performance indicators (KPIs).
Build and maintain relationships with key stakeholders, communicate with cross-functional teams to ensure alignment on product strategy and go-to-market plans, and synthesize feedback from key stakeholders to inform product strategy and go-to-market execution.

Knowledge of performance and brand marketing strategies within the CTV landscape.
Ability to navigate ambiguity in the changing CTV market.
Excellent collaboration skills, with the ability to build partnerships within the CTV industry.
Excellent storytelling and communication skills, with the ability to convey the value of CTV solutions.
Excellent analytical and problem-solving skills.