Growth Marketing Operations Manager
| Company | Calm |
|---|---|
| Location | San Francisco, CA, USA, Los Angeles, CA, USA, New York, NY, USA, Minneapolis, MN, USA |
| Salary | $116700 – $178200 |
| Type | Full-Time |
| Degrees | |
| Experience Level | Mid Level |
Requirements
- Strong communicator, both written and verbal
- Extremely strong attention to detail
- Strong quantitative skills
- Proficiency in BI software including but not limited to Excel, Tableau and Mode
- Project management, ability to juggle multiple aspects of a project at once
- Proactive. Will follow up when things don’t get resolved
- Enthusiasm and passion for quality
Responsibilities
- Owning Tableau reporting for the Growth Marketing / User Acquisition team: Responsible for maintenance and improvements to UA dashboards including the building of new reports and visualizations to drive new insights and automate data work to unlock team efficiency (this includes working with the Growth Marketing Analytics Lead to ensure the accuracy and accessibility of growth data in UA tables)
- Providing data insights: Synthesizes CPM and other macro industry trends to understand their impact on channel efficiency and conversion funnel metrics. Key stakeholders include media buyers on the UA team and other cross functional partners, Product and Finance
- Managing UA initiatives at a high level to help identify the most efficient opportunities across channels and geos. This includes managing daily pacing models and building variance vs target visualizations for cross-functional reporting
- Supporting forecast model building via data automation. This includes determining UA Monthly channel budget and performance targets based on business goals
- Supporting UA/legal cross functional process for pushing event/data privacy related technical changes
Preferred Qualifications
- Familiarity with JavaScript, Python
- Experience working on subscription or health and wellness products
- Experience managing data security and/or health data privacy
- Experience working with Segment and Amplitude