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GTM Systems and Technology Lead
| Company | Sentry |
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| Location | San Francisco, CA, USA |
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| Salary | $150000 – $200000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior, Expert or higher |
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Requirements
- 8+ years of progressive experience in building, managing, and optimizing GTM operations and systems within a high-growth SaaS environment.
- Expert-level proficiency in Salesforce, with a deep understanding of its architecture, data model, and integration capabilities.
- Demonstrable experience in developing and successfully executing comprehensive GTM systems strategies and roadmaps that are tightly aligned with overarching business objectives.
- Proven track record of designing, implementing, and optimizing scalable and automated GTM processes and workflows, leveraging industry best practices.
- Exceptional project management and organizational skills, with the ability to effectively manage multiple priorities, meet deadlines, and thrive in a fast-paced, dynamic environment.
- Outstanding communication, collaboration, and interpersonal skills, with the proven ability to effectively interact and build strong relationships with both technical and non-technical stakeholders across all levels of the organization.
Responsibilities
- Develop and execute a comprehensive GTM technology strategy aligned with Sentry’s diverse GTM motions (direct sales, PLG, open source/self-serve).
- Establish and champion best practices for system architecture, robust data governance, thorough documentation, stringent protocols, and effective end-user training across all Go-To-Market systems to ensure their reliability, efficiency, and impact.
- Ensure data accuracy, consistency, and security to enable reliable reporting and informed decision-making.
- Build and maintain a scalable GTM systems roadmap focused on revenue growth, efficiency, and developer-centric mission.
- Lead the adoption of cutting-edge and AI-powered technologies to optimize the GTM tech stack.
- Partner with Sales, Marketing, Customer Success, Product, and Finance leadership to deliver impactful technology solutions.
- Manage and maintain the core GTM technology stack, including Salesforce, Gong, LeanData and their interaction with our BI platforms and data warehouses.
- Implement best practices for system architecture, data governance, security, and training across all GTM systems.
- Continuously stay abreast of emerging trends and advancements in Go-To-Market technologies, proactively evaluating their potential to benefit Sentry.io and recommending and implementing solutions that drive significant competitive advantage.
Preferred Qualifications
- Familiarity with data warehousing and business intelligence tools like BigQuery and Looker and their integration capabilities with SFDC is a plus.
- Relevant Salesforce certifications, such as Salesforce Certified Administrator, Salesforce Certified Sales Cloud Consultant, or Salesforce Certified Platform App Builder.
- Experience with sales engagement platforms (e.g., Outreach, Salesloft) and conversational intelligence tools (e.g., Gong).
- Prior experience working in a high-growth, product-led SaaS company, with a strong understanding of PLG principles and their impact on GTM systems.
