Head of Content Operations – Deals

Head of Content Operations – Deals

Requirements

• Proven success managing and scaling fast-moving, reactive, high-performing teams in a digital content environment.
• Deep understanding of and established relationships within the affiliate marketing industry.
• Demonstrated success in growing affiliate revenue channels and optimizing commission structures and cost-per-acquisition (CPA) strategies.
• Demonstrated ability to optimize workflows, improve processes, and maximize team output in a complex organization.
• At least 10 years of experience in managing and leading content teams, with a proven track record of developing talent and achieving organizational goals.
• Experience collaborating across Marketing, Sales, Product, and Analytics teams to drive business outcomes.
• In-depth experience using data analytics to inform content strategy and decisions, with experience in setting and tracking key performance indicators (KPIs) for content teams.
• Experience working in a fast-paced, relentless digital content environment.
• Strong ability to set long-term content strategies while maintaining focus on day-to-day execution.

Responsibilities

• Lead, mentor, and develop a large (30+ person) content team.
• Build processes to optimize workflows, ensuring efficiency, clarity, and rapid delivery of content across channels.
• Manage the leaders who oversee day-to-day operations of the content team, ensuring output meets the highest quality standards and aligns with business priorities.
• Leverage operational expertise to identify inefficiencies, implement improvements, and scale content production capabilities.
• Oversee the content team leaders who are responsible for growing the affiliate revenue channel which includes both commissions and CPA structures.
• Collaborate with sales and partnerships teams to align on process for delivering great results for flat fee and commission partners.
• Oversee content merchandising and decision-making for all daily marketing channel programming.
• Oversee delivery of all flat fee partner campaigns.
• Work closely with product and technology teams to ensure the content management system (CMS) supports content strategy needs, site functionality, and user experience.
• Work with data-minded leaders to ensure decisions are supported by insights.
• Steward and expand key performance metrics for each team.
• Oversee the reports, dashboards, and processes that ensure the teams know how to make decisions every day.
• Continuously monitor traffic, engagement, conversion, and revenue to identify areas of opportunity.
• Utilize our business intelligence data platform, Looker as well as supplementary organizational tools: Google Sheets, online whiteboards, etc to inform and communicate content strategy, track performance and allocate resources.

Preferred Qualifications

• Natural leader who thrives on coaching and developing teams to perform at their best.
• Organization and efficiency are in your DNA, but you also embrace the unpredictable, fast-paced nature of digital publishing.
• Data-driven mindset that allows you to confidently make decisions and guide strategy while keeping an eye on performance metrics.
• Collaboration as a superpower—building bridges across departments and keeping communication flowing.
• Passionate about delivering value to audiences through exciting, deal-driven content and love the challenge of scaling operations to meet evolving business needs.