Head of Marketing

8+ years of experience in tech marketing, specifically with enterprise, finance, or data companies.
Marketing generalist experience including demand generation, product marketing, field marketing, and content marketing.
Significant team building and team leadership experience as a player-coach who inspires and gets the most from their teams.
A specialty in crafting and propagating differentiated brand messages through a wide range of channels and mechanisms.
Mastery of data marketing analytics, including how to speak to AI, and experience with all major marketing platforms.
Experience managing outside agencies and resources as a complement to an internal team.
Relevant B.A. degree, MBA a plus.
Ability to work predominantly on-site from our downtown SF office.

Partner with our CEO, Product, Sales, Business Development, and Customer Success teams to deeply understand customer needs and develop a marketing strategy to differentiate Windfall from our competitors.
Develop strategies to galvanize our sales pipeline and nurture key enterprise, mid-market, and nonprofit leads by conveying quality and trust.
Differentiate and launch our products to develop high-quality, qualified leads.
Become the master communicator for Windfall, ensuring our brand story is told effectively across all channels.
Leverage Salesforce and HubSpot to build and optimize demand generation campaigns.
Create workflows that empower the entire Windfall team to contribute to marketing efforts.
Build strong relationships with customer success managers to enhance customer experience.
Manage vendor relationships and agency partnerships.
Create compelling collateral, data sheets, and other marketing materials.