Head of Marketing Strategy & Operations

Head of Marketing Strategy & Operations

Requirements

• At least 9-15 years of experience leading RevOps teams at growth phase B2B SaaS companies including at least 5-7 years leading marketing operations teams.
• Expert on cutting edge software and methods with a proven track record of executing on marketing strategies across channels.
• Proven track record of defining and delivering complex work product on time, managing multiple projects simultaneously, meeting deadlines and budget requirements.
• Advanced skills in Excel, Salesforce, marketing automation systems, and deep experience with BI tools (such as Tableau, Hex).
• Ability to express complex ideas simply for various audiences verbally and in writing.
• Proven track record of hiring and managing high-performing and highly collaborative marketing operations teams.

Responsibilities

• Oversee all marketing operations globally and develop a cutting edge approach to target setting, campaign ops, measurement, lead scoring, attribution, etc.
• Partner closely with GTM leadership to chart marketing’s course from the current operating state to the target state as defined in company and department OKRs.
• Execute and deliver accurate forecasts, deep insights, improved lead scoring analyses and reliable reporting on the effectiveness of all marketing activities.
• Design scalable and intuitive core marketing processes that support visibility, insight, budget tradeoffs and timely reporting.
• Develop close relationships with other departments such as finance, sales and product to ensure marketing strategies are well-aligned with the overall business goals.
• Foster a productive and collaborative work environment within the marketing team and with other departments.

Preferred Qualifications

• Prior expertise with SQL and Python are not required but preferred.