Integrated Associate Director – Business Solutions

Integrated Associate Director – Business Solutions

Requirements

• A strong writer, presenter and communicator; able to confidently present and sell through ideas both internally and to clients
• A team leader with people management skills
• Comfortable providing and receiving constructive feedback
• A problem solver with the ability to develop creative solutions
• Nimble and flexible with ability to oversee multiple deliverables and client requests
• An advocate for and supporter of diversity, equity and inclusion

Responsibilities

• Guide the team in translating client goals into strategic media solutions that grow our client’s brands and ensure strategic consistency across all elements of plan development and implementation, ensuring a fully integrated approach
• Collaborate with the Director and VP on strategic marketing approach, guiding translation of client goals to the Business Solutions team, activation teams, consumer insights teams and media partners
• Ensure team is following internal and external processes and cadences for streamlined and timely workflow
• Oversee final reporting analysis of campaigns alongside other internal teams, ensuring data is accurate, presenting findings to client
• Build strategic frameworks for all plans and lead presentations
• Help lead the team’s understanding of client’s business and uncovering of motivations/needs
• With leadership and support from senior leaders, manage the day-to-day operations of the Business Solutions Team to ensure consistent and high-quality client deliverables
• Provide ongoing, real-time, performance feedback to ensure continued team growth
• Guide team in setting goals and professional development timelines, ensure team members have challenging, level-appropriate projects and opportunities to learn new skills
• Conduct junior team members’ performance reviews, coaching to maximize success
• Promote the work of both junior and senior team members, set a positive team environment
• Participate in the interview process for junior team members
• Maintain positive rapport and champions trust with the client
• Tap into Horizon resources/tools and collaborate with partner and creative agencies to offer clients holistic business solutions
• Anticipate client requests, guide team in troubleshooting and problem solving with internal resources to proactively provide solutions
• Act as client’s “go-to”, having a voice in meetings and providing POVs
• Continue to have core clients, industry partners and other internal departments recognize you as a lead voice for the account
• Serve as conduit for strategic leadership to both senior level (directors and above) and junior counterparts (supervisor and below)
• Oversee all client requests, troubleshoot and problem solve with internal teams to proactively provide solutions
• Engage with senior level leads on investment teams to ensure successful campaign execution, issue plan deliverables to client
• Ensure all billing and financial deliverables are accounted, accurate and delivered on time
• Provide final sign off on RFP creation and review of partners/site responses, act as point of escalation for partner negotiations and stewardship of key partnerships
• Act as a primary resource for team as they work through the planning process, while providing strategic guidance
• Lead collaboration internally and externally towards 360 partnerships, incorporating relevant extensions
• Act as escalation point for junior team members as they work through optimization strategies, proactively communicating challenges and opportunities across display, mobile, social and video
• Encouraging junior team members to draw thoughtful, data-based conclusions that illustrates the ‘why’ behind performance, and maps back to digital strategy
• Collaborate with Analytics & any buying teams to establish holistic measurement plans and learning agendas

Preferred Qualifications

• 6+ years of experience in media planning and strategy
• Strong understanding of marketing principles, analytics and media trends
• Strong leadership skills and experience developing media professionals, ability to manage a team
• Experience in a client relationship management role
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and media research/reporting resources
• Expert in negotiating and constructing digital media plans, with understanding of planning, buying and activation
• Strong experience navigating cross-department relationships

Benefits

No information provided on Benefits.