Mac Brand Manager – Marcom

Mac Brand Manager – Marcom

Requirements

• 7 to 10 years of experience in marketing communication for global brands working across diverse markets and regions.
• Experience in categories such as technology, consumer electronics, or premium lifestyle brands.
• History of working and collaborating with cross-functional teams; comfortable being the key point of contact, providing thought leadership to plan, manage, and execute marketing communications efforts.
• Experience with creative development process; supporting, understanding, and improving the creative process while balancing the needs of a creatively driven organization.

Responsibilities

• Development and execution of integrated marketing communications for Mac, coordinating the efforts of all Marcom functional and International teams.
• The trusted source of information about Mac.
• Propels the work forward in every phase and is across every detail — leads feedback to functional teams, consolidates notes, and makes sure the project management aspect of everything we do is organized and running smoothly (calendars, creative reviews, etc.) in collaboration with the Brand Project Manager.
• Collaborates with Strategist and Analytics team to identify and implement optimization across all Marcom deliverables.

Preferred Qualifications

• Passion for creativity, innovation, and technology, with a strong appreciation for Mac and its impact on users.
• Ability to establish trust, credibility, and influence across multiple partners in a highly matrixed organization.
• Resourceful, adaptable, creative, and results-oriented.
• Exceptional communication and presentation skills—the ability to influence and inspire teams at all levels.
• A positive attitude and the ability to contribute in a team environment.
• Interest in Tech and the PC category.
• Familiarity with Apple’s ecosystem, values, and brand philosophy.
• Experience with unconventional advertising— experiential or activation work, and digital focus.