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Manager – Ads Marketing – Client Engagement & Audience Development – Marketing & Promotions – Streaming

Manager – Ads Marketing – Client Engagement & Audience Development – Marketing & Promotions – Streaming

CompanyNetflix
LocationLos Angeles, CA, USA
Salary$215000 – $315000
TypeFull-Time
Degrees
Experience LevelSenior, Expert or higher

Requirements

  • 8-10+ years of experience in B2B/B2C marketing, events or marketing communications, with a strong focus on client engagement and marketing activations.
  • Proven experience in client relationship management, with a focus on enhancing client hospitality and ensuring a positive experience during key business interactions.
  • Strong proficiency in CRM software, with demonstrated ability to maintain and improve data hygiene, ensuring accuracy and completeness of client information.
  • Excellent communication and interpersonal skills, with the ability to engage and build rapport with clients across various touchpoints.
  • Detail-oriented and organized, with a track record of effectively managing client data and implementing processes to optimize client interactions and data integrity.
  • Ability to design and implement strategies to elevate client experience, leveraging feedback and industry best practices to continuously improve service delivery.
  • Experience in collaborating with cross-functional teams to align client hospitality efforts with overall business goals and drive client satisfaction.
  • Analytical skills to assess CRM data and client feedback, providing actionable insights to enhance client engagement and support strategic decision-making.

Responsibilities

  • Collaborate with Ads Marketing (Marketplace Engagement Team) & Events to ensure seamless execution of B2B events, including coordinating client comms, managing logistics, and addressing client needs before, during, and after events.
  • Collaborate with Ads Marketing (Marketplace Engagement Team), Creative and Events to implement innovative hospitality experiences that enhance client engagement, including themed events, unique dining options, and interactive activities tailored to client preferences.
  • Identify and collaborate with vendors and venues to create memorable hospitality moments, ensuring high-quality service and seamless execution throughout the event.
  • Work with Ad Sales, Integrated Marketing and Brand Partnerships to cultivate and maintain client/partner relationships to ensure CRM data hygiene, measure client engagement across events and select scaled channels, proactively identify creative and strategic opportunities to collect client information.
  • Gather and analyze client feedback post-events to assess the effectiveness of hospitality initiatives, making data-driven adjustments to improve future experiences and meet evolving client expectations.
  • Analyze client engagement and event participation data to develop insights and strategies for optimizing client lists and improving event outcomes.

Preferred Qualifications

    No preferred qualifications provided.