Manager – Marketing Optimization
| Company | The Home Depot |
|---|---|
| Location | Atlanta, GA, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Senior |
Requirements
- Must be eighteen years of age or older.
- Must be legally permitted to work in the United States.
- The knowledge, skills and abilities typically acquired through the completion of a bachelor’s degree program or equivalent degree in a field of study related to the job.
- 5 years of work experience.
Responsibilities
- React to business changes and develop and align marketing team to Quarterly, 1-Year, 3-Year roadmaps to deliver on marketing use cases and solve marketing problems.
- Optimize business process designs and frameworks to enable marketing teams to get their jobs done from the way that we strategically plan to the way we execute campaigns.
- Develop technology strategy focused on making technology work for each team’s specific business needs within the context of their processes and with the resources available.
- Use subject matter expertise in Marketing technology and process to define data model strategy and governance.
- Collect and analyze marketing operations data to provide operational insights to the team to develop strategies, priorities and roadmaps for areas to optimize.
- Business side owner of 3rd party tools, partnering with product, procurement and finance to ensure contracts, SOWs, and contractual negotiations meet business needs.
Preferred Qualifications
- Experience leading process design, user flow creation, and technology implementation and management
- Experience in change management best practices and execution
- Deep knowledge in Marketing Technology including Content Management, Digital Asset Management, Orchestration, Activation and DCO
- Data taxonomy, governance and metadata