Marketing and Communications Specialist

Marketing and Communications Specialist

Requirements

• Demonstrated commitment to the Chase Center’s mission of citizenship education.
• Bachelor’s degree in Marketing, Communications, Public Relations, or a related field, or a field related to the Center’s mission, or equivalent experience.
• 4 years of relevant experience required.
• Proven experience in marketing, communications, or a similar role, preferably within a higher education environment.
• Demonstrated excellence in writing, editing, and oral communication.
• Demonstrated poise, professionalism, good judgment, and ability to take the extra step to meet customer needs.
• Strong proficiency in social media platforms, website design, digital and email marketing strategies and paid advertising.
• Ability to work independently and as part of a collaborative team.
• Strong organizational skills and attention to detail.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• Regular in-person attendance is expected unless optional arrangements are agreed upon with the Executive Director.

Responsibilities

• Develop and implement comprehensive marketing and communications plans to advance and promote the Chase Center’s curriculum, programs and events across multiple platforms (social media, email, print, etc.).
• Manage and curate the Chase Center’s website with engaging content that increases awareness and participation in academic programs and events.
• Manage and curate social media accounts (Facebook, X, Instagram, LinkedIn, etc.) to engage with current and prospective stakeholders.
• Write engaging content across a variety of formats and channels, including news stories, marketing content, and copy for website, email, and social media.
• Collaborate with University faculty, staff, administrative departments and student organizations to coordinate marketing efforts and ensure consistent messaging.
• Develop strong working relationships with marketing and communications partners across the institution, including those in the Office of Marketing and Communications, Office of Academic Affairs, and the colleges, to ensure alignment of brand and messaging while also maximizing opportunities to reach target audiences.
• Consult with Chase Center faculty and staff to elevate and advance the Center’s scholarship, academic programs, and public engagement.
• Track and analyze digital channels, content performance, and marketing campaign expenditures and performance.
• Coordinate and create multimedia content that enhances engagement and is aligned with Ohio State’s branding and communication guidelines.
• Plan and execute outreach initiatives aimed at increasing visibility and strengthening relationships with local community organizations, government agencies, and other civic-minded groups.
• Assist in the creation of promotional materials, including brochures, posters, and digital advertisements.
• Attend and assist in organizing Chase Center events, including in-person lectures, conferences, and workshops; including photography of events for social media and promotional materials.
• Assist with official Chase Center communication strategy and development.

Preferred Qualifications

• Experience in higher education Marketing, Communications, Public Relations, or a related field.
• Knowledge of Ohio State University policies, rules, and procedures, including Workday.
• Portfolio of successful marketing campaign for submission with resume and application.