Marketing Apprenticeship Program – Process and Operations
| Company | Allstate Insurance Company |
|---|---|
| Location | Chicago, IL, USA |
| Salary | $18 – $25 |
| Type | Internship |
| Degrees | |
| Experience Level | Internship |
Requirements
- Passion for social media and digital communication.
- Strong written and verbal communication skills.
- Creative thinking with a solution-oriented mindset.
- Interest in cultural and category trends to uncover new insights.
- Eagerness to learn, adapt, and collaborate in a fast-paced environment.
Responsibilities
- Actively monitor social media platforms for mentions, comments, and messages, responding to customer inquiries and engaging with audiences in a timely, brand-aligned manner.
- Manage potential risks by addressing sensitive topics or negative feedback with professionalism and empathy.
- Partner with cross-functional teams, including Marketing, PR, and Customer Care, to align messaging and resolve issues.
- Assist with the ideation, development, and execution of platform-specific content strategies, including brief writing and collaboration with marketing, creative and production teams.
- Manage content through approvals, tracking and posting requirements.
- Track the success of content through analytics, refining strategies to maximize engagement.
Preferred Qualifications
- 0-2 years experience (Preferred)