Marketing Manager

Bachelor’s degree in Marketing, Business, or a related field
7+ years of experience in marketing, with at least 2 years in a senior role, preferably within the education sector
Proven track record of developing and executing successful marketing strategies and campaigns
Strong understanding of different marketing channels, tools, and analytics platforms
Experience with brand development and management, particularly in a startup environment
Excellent written and verbal communication skills, with the ability to craft compelling narratives
Strong analytical skills with a data-driven mindset
Ability to manage multiple projects simultaneously and thrive in a fast-paced environment
Leadership skills and experience managing and developing a team

Steward the company’s positioning, messaging, and visual identity to establish and enhance awareness and brand affinity, particularly in the K-12 sector
Lead the planning, execution, and optimization of multi-channel marketing campaigns, including digital, content marketing, email marketing, and events
Oversee content strategy and production, ensuring content aligns with Yondr’s brand and resonates with target audiences
Conduct research and cultivate insights that identify opportunities for the business; macro/micro trends, target audience preferences, and competition, etc. to inform marketing strategies
Measure and analyze the effectiveness of marketing campaigns using key metrics, generating insights to guide optimization and decision-making
Develop and manage marketing budgets, ensuring resources are allocated effectively and aligned with company goals
Foster a collaborative, innovative, and results-driven culture
Work closely across the marketing organization and with cross-functional teams including Sales, Product, and Education Program Specialists to align on strategies, support product launches, and achieve shared objectives

No preferred qualifications provided.