Posted in

Marketing Science Director

Marketing Science Director

CompanyCritical Mass
LocationSan Jose, CA, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelExpert or higher

Requirements

  • Advanced English level (At least B2+)
  • 10+ years in the marketing industry.
  • 5+ years in the online measurement industry managing teams.
  • Strong collaboration, project management, and team-building skills.
  • Extensive experience with the Adobe suite of marketing tools.
  • Knowledge in: Data Engineering, Data Science, and Business Management.
  • Excellent communication and presentation skills to a variety of audiences, including creative, tech, media, project management, account, and client teams.
  • Mentorship and management skills for team members.
  • Ability to distill large quantities of information into clear and concise insights to formulate actionable recommendations.
  • Ability to articulate ideas and concepts in visually interesting and compelling formats.
  • An understanding that each project and problem requires a fresh approach.
  • Proficiency in current issues and trends within the online marketing industry with an emphasis on emerging media and mobile platforms.
  • Technical knowledge of enterprise and marketing technology ecosystems, including: database systems, marketing and customer cloud and the ad-tech supply-chain.
  • Experience in leading an organization’s testing program, and expert knowledge of the market-leading platforms and their strengths and weaknesses.
  • Expert understanding of the media landscape, and extensive experience using data to assist in the creation and validation of media strategies and tactical plans.
  • Knowledge of traditional, digital, and search advertising and how it is planned and executed.

Responsibilities

  • Understand data, data management, data infrastructure, and marketing applications.
  • Proven team and project management skills including training and staff development.
  • Deliver complex projects involving multiple stages, components, and contributors in a timely manner.
  • Creatively solve problems, improve processes, and design methodically.
  • Build, manage, and mentor a high-performing team to deliver on client objectives.
  • Work with clients to understand business objectives and translate them into a meaningful data strategy and opportunities for advancing client work.
  • Communicate complex analytics concepts to clients and stakeholders in a clear and concise manner; and provide recommendations for action and advancement.
  • Collaborate with the global Marketing Science leads to solve discipline challenges.
  • Support local office leadership to help build and grow the Marketing Science discipline.
  • Draw out the best, in terms of insights and thinking, from a group of more junior analysts.
  • Propose compelling, evidence-based theories that explain trends in metrics.
  • Work closely with the rest of the MKS and account teams to understand the business context of the account.
  • Organize the team and coordinate its processes to ensure maximum quality of deliverables.
  • Represent our discipline, data and insights to wider teams.

Preferred Qualifications

  • Experience with the Adobe suite of marketing tools is preferred.