Marketing Specialist

Marketing Specialist

Requirements

• 5+ years of professional experience; experience in the AEC industry preferred
• Bachelor’s degree, preferably in marketing or communications, journalism, graphic design or related field
• Excellent written, verbal, and visual communication skills
• Proficiency in Adobe InDesign is a must; skilled in information design and layout
• Knowledge of the business development proposal process (RFP/RFQ) is a plus
• Self-motivator with strong organizational and intra-personal skills, and a great collaborator
• Experience working directly with senior staff on business-critical projects with minimal supervision
• Ability to manage multiple deadlines and diverse project teams in a fast-paced work environment
• Proficiency in Microsoft Office (Word, Excel, and PowerPoint) is a must
• The ability to maintain and foster positive team and co-worker relationships

Responsibilities

• Working with Principals, senior staff and the marketing team to produce proposals, presentations; research, design, write and produce all materials in alignment with Gensler brand standards
• Manage scheduling, production, and delivery of marketing materials
• Actively participate in strategy/planning sessions
• Develop new materials as needed to support business development activities
• Manage multiple marketing efforts against frequent deadlines
• Quickly learn and understand Gensler’s portfolio of work, practice areas and broad firm capabilities
• Coordinate business development activities, including incoming leads, follow-up, and tracking of opportunity status
• Maintain resources and information systems: writing case stories/narratives of Gensler’s projects, updating project documentation, and resumes
• Be an integrated, collaborative marketing team member
• Other responsibilities as assigned

Preferred Qualifications

• Experience in the AEC industry preferred