Marketing Specialist
Company | RELX |
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Location | Dayton, OH, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Entry Level/New Grad, Junior |
Requirements
- Have a Bachelor’s degree in Marketing, Communications, or a related field.
- Have impressive experience in event marketing and/or lead generation roles.
- Display excellent written and verbal communication skills.
- Have great project management and organizational abilities.
- Be proficient in marketing automation tools and CRM systems.
- Have an analytical mindset with the ability to interpret data and provide actionable insights.
- Have creativity and problem-solving skills.
- Be able to work collaboratively in a team environment.
Responsibilities
- Developing and implementing comprehensive marketing plans for customer onboarding and retention.
- Collaborating with cross-functional teams to create compelling materials to drive usage
- Developing and executing upsell strategies through targeted email campaigns, follow-up communications, and nurturing initiatives.
- Analyzing campaign performance metrics, and provide insights to optimize future marketing efforts.
- Staying up-to-date with industry trends and best practices in event marketing and lead generation.
- Contributing to the overall marketing strategy and initiatives to support business growth.
Preferred Qualifications
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No preferred qualifications provided.