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Martech Platform Manager
| Company | Brunswick |
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| Location | Vernon Hills, IL, USA |
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| Salary | $85800 – $138200 |
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| Type | Full-Time |
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| Degrees | Bachelor’s |
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| Experience Level | Senior |
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Requirements
- Bachelor’s Degree in Business, Engineering, Data Science or equivalent working experience
- 5+ years’ experience with Marketing Technology Program or Digital Product Management in large enterprises.
- Hands-on experience with one or more of Marketing, Marketing Operations, Digital Marketing technologies or Digital Analytics
- Working knowledge of MarTech platforms such as Adobe Experience Cloud suite (e.g., Analytics, tag management), Marketo, Adobe Experience Platform (CDP), and Salesforce.
- 3+ Years’ experience leading enterprise scale organizational change management initiatives
- Experienced in stakeholder management, influencing and 3+ years’ experience developing and implementing large scale change management and communications programs
- Experienced in Agile way of working and practices strong verbal and written communication skills
- AdTech technologies experience on platforms such as Meta, Google is a plus
- General working knowledge for analytics, tag management systems, digital analytics
- Customer data management platforms and governance processes
- Hands on experience in marketing, marketing analytics or marketing operations
Responsibilities
- Program management for migration, implementations and adoption of enterprise-scale marketing technology programs.
- Oversees governance and standardization of project documentation including MarTech and business requirement documentation, statements of work, functional specifications, project plans, and status reports.
- Maintain and update MarTech Wiki / Sharepoint site for knowledge sharing, centralizing of documentation and program updates, how-to documentation and request intake processes.
- Proactively identify and implement MarTech program strategies, create and manage sprint schedules and project development plans.
- Provides direction and leadership to a project-based, cross-functional team of marketers, developers, analytics, and testers; fosters an environment of team spirit.
- Develops, interprets, manages, and communicates budget, schedules, and key project metrics.
- Manages multiple competing priorities and deadlines.
- Anticipates and responds appropriately to risks and changes in project scope.
- Serves as day-to-day point of contact for external and internal project teams.
- Proactively informs client and internal project teams of project and milestone status.
- Successfully completes multiple simultaneous projects on time and within budget.
- Leads, motivates, and holds accountable internal and external project team members.
- Maintains organized project detail.
- Leads post-mortem discussions, and shares and implements these ideas into appropriate internal processes and final deliverables on subsequent projects.
Preferred Qualifications
No preferred qualifications provided.
