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MBA Growth Marketing Intern
| Company | Outschool |
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| Location | New York, NY, USA |
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| Salary | $35 – $40 |
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| Type | Internship |
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| Degrees | Bachelor’s, MBA |
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| Experience Level | Internship |
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Requirements
- MBA and 4-year degree in business, engineering or related field
- Demonstrated understanding of business and growth strategies
- Ability to combine quantitative and qualitative analyses to drive insights
- Excellent communicator and executor
- Ability to manage multiple projects and deliver on time
- Ability to work cross-functionally with multiple teams and stakeholders
Responsibilities
- Apply brand guidelines and principles to determine effective content strategies
- Develop understanding of all aspects of performance marketing through immersion, including bidding model creation, creative upload and targeting, A/B testing etc.
- Utilize existing metrics to accurately explain head/tailwinds in our channels, diagnose inefficiencies and adapt our strategies accordingly
- Implement creative testing plans, prioritize tests and hunt for efficiency across channels
- Develop and test hypotheses about growth strategies and modify as needed
- Evaluate and test new channels with the team leadership, understanding the impact on the marketing mix, and place in the funnel
- Effectively manage and understand at least one channel’s ad operations and strategy from end to end, and develop deep understanding of the channel’s nuances
Preferred Qualifications
No preferred qualifications provided.
