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Media Director
Company | Critical Mass |
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Location | Chicago, IL, USA |
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Salary | $135000 – $160000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Senior, Expert or higher |
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Requirements
- Bachelor’s Degree required
- Strong Understanding and experience with planning omnichannel campaigns, ideally in the B2B space
- 8+ years of experience planning and/or buying for media, with a focus on performance media; in-depth experience planning for digital channels is a must
- General understanding of digital platforms, partners and analytics tools
- 5+ years of demonstrated success in managing and leading people
- Proven ability to lead and manage teams
- Technically strong quantitative skills, including analytical abilities and math proficiency
- Demonstrated critical thinking and problem-solving abilities
- Solid verbal and written communication skills, with polished presentations skills a must
- Ability to work successfully with teams on multiple projects under tight deadlines
- Ability to sell ideas clearly and deliver value
- Knowledge of offline media planning
- Experience in marketing for B2B clients or utilizing first-party data as part of media strategy
Responsibilities
- Maintain a strong understanding of the client’s business, with an eye toward future opportunities
- Responsible for ongoing thought leadership and opportunities that will drive client business results
- Key lead for client relationship, responsible for team oversight and ensuring performance is meeting client’s goals
- Coordination of streamlining omni-channel strategies with key partners
- Responsible for coordinating and leading larger Business reviews (QBRs, Annual Planning, etc.)
- Lead account strategy development, including annual budget planning, KPIs, partner selection, new tactics, and tracking industry developments and recommending new tactics when applicable
- Develop skills by participating in ongoing training, workshops, etc.
- Understanding of all relevant tools for reporting, analytics and competitive analysis
- Responsible for managing and coaching a team of varying levels below them
Preferred Qualifications
No preferred qualifications provided.