Mgr-Promo Strategy

Mgr-Promo Strategy

Requirements

• Bachelor’s degree in administration, Finance, Marketing, Statistics or related field.
• 5 years of experience in Marketing, Merchandising, or related experience
• 3 years of experience in brand or integrated marketing leadership experience for consumer brands or retailer
• 3 years of experience in running a P&L and/or working alongside P&L owners
• 3 years of experience working cross-functionally

Responsibilities

• Lead highly visible and strategic projects to identify and enable pricing technology capabilities and processes.
• Collaborate with cross-functional teams to identify capability requirements and ensure delivery of solutions that balance speed to market, scalability, and cost-effectiveness.
• Possess strong analytical problem-solving abilities and demonstrate the ability to manage and deliver projects independently.
• Act as a critical thinker, strategically focusing on the most pressing opportunities.
• Exhibit strong leadership and collaboration skills, working with key stakeholders to drive alignment and deliver results.
• Lead team members in identifying data, technology, process, and business gaps, providing recommendations to address use cases and improve go-to-market execution.
• Partner with various teams, serving as the primary point of contact to ensure front-line teams have the necessary capabilities to achieve channel goals, including audience, promo, creative optimization, and measurement.
• Define and develop best-in-class short, mid, and long-term business needs and processes for cross-functional partners and define business requirements.
• Identify strategic opportunities to improve automation and efficiency across functional teams.
• Lead go-to-market activities, including partnering with technology on new initiatives, leading business adoption, training, and documentation, including change management.
• Understand current capabilities and dependencies, existing roadmap and workflow items, proposed vendor capabilities, and incremental value system and feature enhancements.
• Ensure cross-functional partners are aligned and accountable with executive leadership on a future-state vision, including business objectives, capabilities, value drivers, success metrics, and business priorities.
• Provide senior leadership (Director & above) with key updates regarding strategy, progress, and risks.
• Communicate changes or improvements to cross-functional partners regarding initiatives, capabilities, and features to ensure business teams are appropriately informed.

Preferred Qualifications

• 3 years of experience leading brand or category work at a retailer or CPG company
• Proven experience in project management, with strong communication (written and oral), presentation, and problem-solving skills.
• Demonstrated ability to lead and manage both large and small projects effectively.
• Strong analytical and critical-thinking skills.
• Excellent leadership and collaboration abilities.
• Experience working with cross-functional teams and external technology partners.
• Ability to identify and address data, technology, process, and business gaps.
• Knowledge of go-to-market strategies and execution.