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PR Graduate Summer Internship
Company | IPG DXTRA |
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Location | Los Angeles, CA, USA |
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Salary | $22 – $22 |
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Type | Internship |
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Degrees | Bachelor’s |
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Experience Level | Internship |
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Requirements
- Recent college graduate with a BA from an accredited college or university
- 0-2 years of relevant experience
- Field of degree in Public Relations, Advertising, Communications, Liberal Arts, Marketing, Journalism, Business, Fashion Media, Health Communications, Biology or related fields
- Insightful and proactive
- Internet savvy, fluent in social media trends and platforms
- Proficiency in Microsoft Office Suite
Responsibilities
- Daily and campaign monitoring of earned media news and social dashboards and compile daily morning monitoring reports and morning and afternoon campaign monitoring
- Insert all coverage into excel grids or other team formats with active links
- Flag company or product issues immediately to supervisor
- Track competitor news and flag immediately to supervisor
- Learn and exhibit solid understanding of client information including general business, issues of relevance to the industry, individual brand/product campaigns
- Ensure team members are kept updated on client developments
- Participate in client and account team interaction, assist in creating client meeting and call reports, activity reports, status documents, and results reports for agency team
- Interact with team members to provide status updates and project completion
- Participate in and attend appropriate meetings
- Have a strong eye for detail and quality control of ideas for team correspondence and plans
- Understand traditional media and digital and social media solutions and position them for the team to share in collaboration with subject-matter experts
- Proactively, reactively and opportunistically engage with online audiences following guidelines agreed upon by the client
- Analyze community insights, spot trends and make recommendations based on those insights
- Marry culture and the interests of the client’s community through always-ready content development
- Integrate planned content that addresses client events, launches and announcements and help boost with paid media as necessary
- Attend events, if needed, and create compelling content on the spot
- Exhibit solid understanding of client information including general business strategy, issues of relevance to the industry and company values
- Interact with team members to promote integration between content and community
- Work closely with the creative team for visual content needs, and the analytics team for content trend analysis, content optimization and community growth
Preferred Qualifications
- Collaborative style
- Solutions-oriented
- Accountable and responsible
- Ability to multi-task
- Meet deadlines under pressure and work independently
- Strong writing skills