Principal Product Designer

Principal Product Designer

Requirements

• 10+ years of professional UX experience, shipping multiple successful products
• Undergraduate Degree or equivalent combination of education and experience in a related field
• A portfolio demonstrating expert design aptitude is required

Responsibilities

• Understand and empathize with user needs and underlying requirements, drawing constraints to be designed for
• Collaborates with the team to identify, define, and drive a product vision
• Responsible for investigating known and discovering unknown UX challenges
• Engages with users, subject-matter experts, and stakeholders to gather actionable feedback and reveal underlying problems
• Works closely with product managers, other designers, developers, copywriters, and user researchers to fully understand and resolve issues, concerns, and problems that result in delivering high-quality product experiences
• Creates/employs user personas and utilizes those personas and behavior modeling to produce viable design ideas
• Fully understands the implications of work being done for addressing the needs and concerns of the larger customer base of Workiva and evolving business markets
• Responsible for designing for both known and unknown UX solutions
• Understands ecosystem patterns but intuitively knows when to replicate or innovate
• Designs at the ecosystem level see their product as one of a whole
• Collaborates with team members and stakeholders to explore new approaches that will provide optimal solutions
• Facilitates discussions to move ideas from the abstract concept to an actionable design
• Designs solutions that can be leveraged in products that meet a broad range of customer needs and requirements
• Demonstrates ideas to stakeholders through the use of tools such as concept models, sketches, wireframes and prototypes
• Identifies and articulates what success for the solution will look like
• Collaborates with the PM and research to create metrics to measure such
• Engages with users to determine value of design solution
• Deciphers feedback for rapid data-informed iteration of the solution
• Works with development team to deliver the resulting solution meeting user needs
• Tracks, follows-up and iterates on the delivered solution on a timely basis
• Gives critical feedback on designs of team members and offers advice on best practices of user experience design
• Looks for opportunities to level up individual designers and the entire team
• Drives implementation of consistent user experience design on product teams
• Sets a prime example of design mastery to be emulated and learned from by others

Preferred Qualifications

• Demonstrated exceptional proficiency in user experience design to include lean user experience design, discovering innovative solutions, rapid prototyping and leadership
• Deep understanding of user-centered design principles, frameworks and methodologies, and experience applying them to real-world problems rooted in user insights and feedback throughout the product lifecycle
• Demonstrates a solid understanding of user experience principles and B2B research methodologies
• Mastery-level, user-centered design, visual design and systems thinking skills
• Strong communication, presentation, and interpersonal skills, with the ability to influence and build relationships with stakeholders at all levels
• Experience working in an Agile development environment
• Strong analytical skills, with the ability to use collected data and analytics to inform design decisions
• Mastery of Figma for design and prototyping Figma
• Strong customer orientation, ability to dive deep, and strong problem-solving skills