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Product Marketing Manager

Product Marketing Manager

CompanyTailscale
LocationUnited States
Salary$142000 – $177000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • At least 5+ years of experience in product marketing, working with sales teams, and sales enablement
  • A proven track record in marketing, product marketing, sales enablement, product management, or a related field with a minimum of 5+ years of direct experience
  • An affinity for complex, highly technical subjects
  • Experience managing interdependent, complex projects and keeping multiple work streams on track
  • An analytical and data-driven mindset with an enthusiasm for problem-solving and measuring the effectiveness of your work
  • The ability to quickly adapt and react to changing plans and ambiguity
  • Excellent people skills – this role will interact with many cross-functional teams and the ability to communicate and negotiate effectively will be critical to the success of this role
  • A bias toward action, execution, and iteration

Responsibilities

  • Becoming the expert on our users and customers — who they are, what their pain points are, and what drives them to seek out solutions
  • Collaborating with sales, product and marketing teams to develop and refine product positioning, messaging, and effective content
  • Launching new products or features, managing cross-functional projects associated with that launch, and measuring revenue and pipeline generated
  • Creating sales collateral and enablement materials— slide decks, one-pagers, training sessions, customer case studies, webinars, etc.. This includes delegating and working with designers/web developers as needed
  • Performing competitive and market analysis to inform messaging and campaigns, and influence product strategy
  • Helping drive meaningful sales pipeline

Preferred Qualifications

  • Start up experience
  • Experience with networking or security products used in SaaS or cloud environments